Case study
FISHEATO
Shopify experience covering product-page UX, city delivery logic, bundle presentation, mobile behavior and conversion-focused storefront improvements.
Case studyWeb designer & developer
Case study
FISHEATO
A frozen seafood delivery store serving customers across Pakistan, built on Shopify.
ShopifyE-commerce CRO
Visit live site →
The project
FISHEATO is a frozen seafood delivery store serving customers across Pakistan, built on Shopify.
01 / 04
Understand
Learn the catalogue, the delivery cities and the repeat-order habit.
02 / 04
Design
Review-backed product pages and bundle presentation designed for repeat orders.
03 / 04
Build
Full catalogue with multi-size variants, plus a recipe content hub.
04 / 04
Launch
City delivery logic and mobile, conversion-focused improvements.
At a glance
The brief.
The goal
Turn a fresh-food catalogue into a storefront people trust and reorder from, on any device.
Services
ShopifyE-commerce CRO
Live
Visit live site →See it running.
My role
What I worked on.
- Full catalogue with multi-size product variants
- Recipe content hub for organic traffic
- Review-backed product pages built for repeat orders
- City delivery logic and bundle presentation
- Mobile behavior and conversion-focused storefront improvements
Contact